For business leaders who want to build a strong organizational culture, the important thing to realize is that culture is a tool  to ensure that your organization functions in the best possible way and to ensure that your organization is recognizable, irrespective of the country of operation and the function in which people operate. 

So, how can business owners create a strong, and lasting, organizational structure that helps employees become our best ambassadors?

Here are six steps to help you get started:

1. Define Company’s Identity

When you start a company, you start it with your beliefs and experiences. You structure it the way you want. The ideas, values, and vision for your company transcend from your individuality. It is significant to build a foundation with these core principles. This is when you realize, no matter where your company reaches, you would stick by the culture you envisioned and work towards it.

To keep everyone aligned with the goals and support your employees, use the right leadership style and principles. If your core principle is to provide excellent customer service or to be committed to your clients, make sure you reinforce and communicate that clearly to your employees.

2. Lead By Example

A culture is shaped by how a company’s leaders act. Every leader needs to internally and externally reflect the company’s values and be its strongest advocates. He or she shouldn’t recite the mission statement as a solution to everything, but should exemplify what the company stands for. Leaders who exemplify incredible passion for what they do and have an exemplary work ethic are the main source of inspiration for other employees and those who want to join the company. As a leader, you need to lead by example and also be radically transparent. It won’t matter one iota if you think you have a great culture, but your employees don’t trust you. Being transparent, even when that’s difficult, will go a long way in preserving the culture you originally envisioned.

3. Hire the Right Talent

Your company carries the traits of its employees and their understanding of corporate structure and behavior. So it’s imperative to diligently create a culture that goes well with its vision and values. This way, you would help your organization stand tall in the corporate crowd.

Hiring the right people who fit with your organization’s ideologies is an excellent tactic to follow. A wrong hire can completely change the game for you. Hire people who fit your culture, one who can keep the same vision and work towards it. Read more on Hiring Right vs Hiring Wrong and Hiring The Right Tech Talent The Swifta Way

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4. Prioritize Job Satisfaction

You cannot have a great company culture without your employees being happy and satisfied. Make sure your employees are satisfied with their jobs and enjoy working with you. Since a workplace has a diverse set of people, it is better to run an internal job satisfaction survey.  A survey is effective in analyzing and improving the company culture and improving overall employee satisfaction. When employees are happy and satisfied with the management and work culture, they put their best effort into making the company successful.

5. Efficient Onboarding

New employees will typically decide whether or not they want to stay at a new company for the long haul within the first six months  of starting a new position. 

Retaining productive employees for the long term is one of the primary goals for many companies. It helps promote a positive company culture as well as attract higher qualified candidates in the future. Employee Onboarding  is one of the most effective ways to welcome new employees into your company and to ensure the employee experiences as well as their long term success.

However, onboarding new employees the right way is far better than rushing through the process incorrectly and risking losing valuable additions to your company.

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6. Reward and Recognition

A company can’t grow without its people. This is why it is crucial to ensure that everyone remains motivated to increase their potential.

In order to encourage your employees to keep enhancing their abilities, try using gamification. It involves a healthy competition between employees. Allow anyone who has the potential to participate in this competition.

Determine rewards for the winners, because without rewards, your employees may become less interested in participating in this “race”. You can create competition for certain positions, projects as well as tasks. The creation of gamification can also happen automatically and monitored easily with the help of the competency Management System.

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